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CIM MarketingOnline Staff Training Courses

Develop world-class marketers who can get your business in front of the people who matter.

The Chartered Institute of Marketing (CIM) has been developing marketers for more than 100 years.

CIM’s qualifications will enhance your organisation’s day-to-day marketing capabilities, developing talented marketing assistants and executives who are digitally focused, strategically minded, and analytics-led.

Our flexible online courses are trusted by companies across 90+ countries, so no matter the number, location or level of your learners, we’ll help you develop a world-class marketing team.

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Our CIM Marketing Courses

We’re the world's most experienced online learning organisation. We've been pioneers in professional distance learning for 130 years.

Our flexible online courses are designed with busy organisations in mind:

online

Self-paced online learning that shapes around any schedule

24/7

Learn from anywhere: office, home, or commute

tutor

Unlimited tutor support online and by phone

mobile

Learn on-the-goon mobile, tablet or laptop

price tag

S$ 1,5042 modules

calendar

8 monthson average

Modules

  • Marketing Principles: key concepts and terminology; the marketing mix
  • Customer Communications: the elements of marketing communications and how they're used

For more information, download our CIM course brochure.

price tag

S$ 1,7963 modules

calendar

9 monthson average

Modules

  • Marketing: the function of marketing; customer behaviour; analysis and insight; applying the marketing mix
  • Integrated Communications: internal marketing; value proposition; product and brand management; marketing communications
  • Digital Marketing: the digital landscape; digital tools, platforms and channels; developing digital activities; measuring digital marketing effectiveness

For more information, download our CIM course brochure.

price tag

S$ 8723 modules

calendar

5 monthson average

Modules

  • Digital Marketing: the digital landscape; digital tools, platforms and channels; developing digital activities; measuring digital marketing effectiveness

For more information, download our CIM course brochure.

Tiffany Choules, Travel Trade Executive, Bourne Leisure‘I would recommend ICS Learn. The Chartered Institute of Marketing is the most reputable professional body in this field, and I am applying the theory to my day-to-day role, contributing to the marketing campaign planning process.’
- Tiffany Choules, Travel Trade Executive, Bourne Leisure

Metta Ramsay, Retail Marketing Assistant, Overgate Shopping Centre‘I feel a lot more knowledgeable in my role. The course really opened my eyes to the marketing world and the importance of marketing in the workplace!’
- Metta Ramsay, Retail Marketing Assistant, Overgate Shopping Centre

Rachael McQuade, Digital Marketing and Communications Executive, leading private hospital‘Since starting the course less than a year ago, I have received a promotion at work, taken on more executive responsibilities and really feel like I’m headed somewhere with my career in marketing.’
- Rachael McQuade, Digital Marketing and Communications Executive, leading private hospital

FAQs

Yes – our courses are designed to allow busy professionals to shape learning around their other commitments, from business travel to last-minute meetings.

All our CIM courses are 100% online aside from one exam on the Certificate courses, so there are no workshops, classrooms or travel expenses.

Your employees can study from their office, from home, while travelling, or on their commute or lunch break – anywhere with an internet connection.

They’ll work through their course completely at their own pace within the course support period.

Day-to-day, this means they can learn whenever suits them best. Week-to-week, this means that they’re free to take breaks from study when needed, whether there’s a project deadline coming up or a personal commitment that limits their study time.

As long as they’re on track to complete their qualification within the support period, your staff can seamlessly shape learning around their schedule.

Yes - as our CIM courses are 100% online, we can train staff in any country except Iran, North Korea, Sudan, South Sudan or Syria.

If your employees are studying the Level 3 or Level 4 Certificates, you should contact your nearest British Council to confirm where they can sit their exam locally.

All our qualifications are globally recognised, so your team will be respected as upholding the highest professional standards no matter where you do business. We’ve developed careers and organisations in more than 90 countries.

Yes, we can invoice your organisation directly for the course fees. You can pay the full amount upfront or spread the cost with an interest-free monthly payment plan.

Email us for full details of our 0% interest payment plans.

You’ll pay a CIM annual membership fee for each of your employees, plus CIM assessment fees for each module they study.

Our advisors can give you the most up-to-date details of these fees.

Of course! Whether you’re enrolled by your company or self-funded, you’ll receive the same 24/7 course access and unlimited support.

Find out more about our CIM courses for individuals here.

There are no start dates on our courses - your staff can begin learning at any time.

They’ll receive their logins to the Student Community, our online campus, within an hour of being enrolled with us.

Contact our Business Development team by email or on +44 141 404 6595, or download our brochure and we'll be in touch using the details you provide.

We’re looking forward to helping you build a world-class marketing team.

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